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Judges Profile

William Surmon

William Surmon

Botswana Insurance Company Limited
Chief Sales and Marketing Officer
Category: Women Empowerment in the Workplace

As the Chief Sales and Marketing Officer at Botswana Insurance Company (BIC), I lead and manage all aspects of sales, marketing, customer relationship management, distribution, and customer experience across multiple channels and platforms. With over 30 years of experience in the banking and insurance sectors, I have developed core competencies in commercial strategy and business planning, sales leadership and management, retail banking, mortgage lending, general and credit insurance, and bank / insurance partnering.

My mission is to drive sales and marketing excellence at BIC by building and maintaining strategic partnerships, delivering innovative and customer-centric solutions, and achieving top-line revenue targets. I have been recognized for my performance and innovation with several awards and accolades, including the prestigious Absa Group Prestige Award for Financial in 2003, Innovation 2008 & Leadership in 2010, the BPeSA National Call Centre Manger of the Year and Contact in Gauteng Regional Call Centre Manager of the year in 2005. I am also a certified Master Sales Trainer and a sought-after speaker at industry events related to customer service, call centres, and sales & marketing.

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Important time changes

  • Middle East Entries in Positive Role Model and Inclusive Leader categories open until 30 September 2024.